About Us

Since 1999 we have been gathering the tools to streamline and enhance your tradeshow, conference and event activities. Lori Servin, owner and founder, has been actively involved in registration and lead retrieval for over twenty years. She stays informed on the latest trends and technologies in order to provide her clients with the best possible options and advice. Her expertise makes registration and lead retrieval trouble-free for planners, vendors and attendees.

Action Registration© brings two very important traits to the table: flexibility and customization. We know that not every event has the same registration or lead retrieval needs. We offer a wide range of customizable features – from online registration to staffing and more. We also want your input if something isn’t working for you. We can adjust throughout the process to present you with the best possible end product.